Saturday 14 January 2012

What's new at BETT

Awarding organisations:
There is a distinct lack of Edexcel branding - it's all Pearson. Maybe after all the problems, the Edexcel brand is being hidden a little for a while?
OCR are pushing their Cambridge Nationals brand a lot - maybe this is a sign that the opposite is happening, OCR see the issues as a real opportunity.

Maths products are big. There are many stands - the original Mathletics and Maths Whizz are being joined by around a dozen more. It shows how important the market sees Maths in the next couple of years.

3D remains big, not just from the big screen point of view, but now little elegant solutions coming out such as units that sit on front of projectors and polarise the picture allowing easy conversion. But like so many things before hand is 3D just a solution looking for a problem in education?

Games, not so big I think. Unlike Mr Gove's wish that computer games teach historical facts, I don't think this is going to happen, games are games and it's unlikely that a massive game based on history will supplant Dogs of War (or whatever it's called) as the number one seller.

Whiteboards, PC's I think very much of a muchness. Yes they are nice and big and clever with short throw projectors but so what. They are just tools after all. As are the expensive and digital signage systems based on big screens.

Content looks quite good though. Twig won the secondary award for content based around Sciece, Espresso continue to innovate in primary and of course companies like Guroo innovate in specific areas such as Functional SKills.

Also I noticed lots of China/Korea companies, often with screen based technologies. And I do mean a lot of them.

So that's the last year at Olympia - will docklands be better or worse - who knows?

Jonathan

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